ASX-listed GrowthOps appoints inaugural CMO


Andy Fyffe and Priscilla Jeha
Andy Fyffe and Priscilla Jeha

Idea realisation consultancy, Trimantium GrowthOps, has appointed its first chief marketing officer to build the ASX-listed company’s brand platform.

Andy Fyffe is the co-founder of Khemistry, a digital marketing agency, and was its managing partner for 13 years. In a statement, GrowthOps CEO, Paul Mansfield, said the appointment was both recognition of the experience Fyffe brands into the company, as well as the need for its next stage of growth.

GrowthOps is the result of 15 entrepreneurs merging eight specialist businesses together and is focused on helping organisations develop new products, services and growth strategies. One of these was Khemistry, a Queensland-based agency.

The group debuted on the Australian Securities Exchange in March following a $70 million IPO, and launched with a market capitalisation of approximately $95 million. It then appointed Mansfield as its CEO in addition to his role as executive director and managing partner on 1 June.

Fyffe said he was looking forward to bringing the growth and business building mindset to the GrowthOps business.

Algolia Reports

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